Sunday, December 31, 2017

Cowboys Horrified By New York Times Hat Blasphemy

December 31, 2017
   Cowboys everywhere are horrified by today's New York Times hat scandal. 

"Utter blasphemy!" cried cowboy hat wearers
from around the world.

Here's The Deal

  You never, ever place a cowboy hat with the brim down on a flat surface as these east coast yahoos have brutally done. They have sullied the late Sam Shepard's hat on the cover of New York Times Magazine. Mr. Shepard was a true lover of the West and all of its traditions, and I have no doubt Sam himself would be upset as well. An apology is in order.

What Would Sam Say?
   Thanks to my friend Red Shuttleworth here is Sam in the hat featured on the cover, above. It's from Don't Come Knocking. The caption is my own, but I think it's pretty close to what Sam would want to say here: 

"Whatever you do, son, do NOT place my hat on a table
with the brim down."

"It appears someone at the Times is in serious need of sensitivity training."

—Squibe Nish, spokesperson for Hat Manners Matter


  1. Was the hat set down improperly by the New York Times, by the photographer, or by the late Sam Shepard's son, Walker Shepard?

    1. I have a hunch the photographer was clueless about cowboy hat etiquette nuance. Walker may have winced at the shot (he should have) but I can't blame him. He lost his dad and that hat obviously means a lot to him.

  2. Anonymous10:17 AM

    Terrible! I have a hat block that I use or a stand if I am taking a photo...but 'never' set a hat like that! UGH!

  3. I'm curious who made Sam shepard's hat?


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